Out of a small trial project growing tomatoes, the concept of AAA Growers was born. Initially, setup in conjunction with the lending arm of the World Bank, the International Finance Corporation (IFC), as a micro finance orientated project, today, AAA Growers is one of the leading exporters of premium & prepared vegetables from Kenya.

The company currently harvests 30 MT of gross products a day and exports annually over 4,000 Mt of fresh produce by air all over Europe and South Africa to leading retailers. The company grew from its single production site to four sites, and now cultivates nearly 650 hectares of arable land from its in house production alone, and boasts four custom-built food processing factories. In total, AAA Growers employ over 3,500 workers spread across four geographical locations in Kenya; and approximately 70% of the workers are women.